Why conservation? Why give a conservation gift?

Conservation matters.  This earth is full of a rich tapestry of species all kinds, plants, animals, trees, the seas - and ourselves.  You and I may look at what we think to be wasteland or just water, but in fact that area is teeming with wildlife & its own eco-system.   They all have a role to play in keeping this planet of ours healthy for us all - animals and people.

Currently, the rate of species extinction is 100-1,000 higher than the normal natural rate. Destructive human activities have led to the current rate of species extinction, which is at least 100–1,000 times higher than the expected natural rate. A rich diversity of species and eco-systems play an essential role in enabing us to live a healthy lifestye. We can all contribute towards making this planet a better place for us all to live by ensuring the rich diversity of life isn't lost any further. Give a gift which helps keep the planet healthy for plants, animals and people, and their future generations to come. So when you think you're saving rainforest as a gift - you're also protecting the homes of millions of endangered species and helping care for the wellbeing of this planet for all of us as well.